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Pharmaceutical Industry

The Biotech Recession: A Sector Under Pressure, and Poised for Renewal

By Noah Pines
Noah Pines
Pharmaceutical Industry

The Hidden Half of the Message: Why Trial Design Matters More Than You Think

By Noah Pines
Noah Pines
Pharmaceuticals and Physicians

Dr. Peter Livingston, An Oncologist Practicing in the Year 2041

By Noah Pines
Noah Pines
Market Research

The Jedi Moderator

By Noah Pines
Noah Pines
Pharmaceutical Industry

From INDs to CRLs: What Pharma I&A Professionals Should Know About FDA Terminology

By Noah Pines
Noah Pines
Pharmaceuticals and Physicians

What Young Patients Want: The Next Generation of Healthcare Expectations

By Noah Pines
Noah Pines
Pharmaceuticals and Physicians

EHRs and the Evolving Physician Mindset: A Commercial Perspective

By Noah Pines
Noah Pines
Artificial Intelligence
Pharmaceutical Industry

Ruthie’s Monday Morning: A Glimpse Into the Future of Pharma Insights (2030)

By Noah Pines
Noah Pines
Market Research
Pharmaceutical Industry

Revisiting Seth Godin: Marketing Wisdom for Today’s Life Sciences Leaders

By Noah Pines
Noah Pines
Methodologies and Innovation

Translating Biostatistics in Market Research: A Moderator’s Guide to Engaging Physicians with Clarity and Confidence

By Noah Pines
Noah Pines
Qualitative Research

Setting the Stage: Using Background Questions to Decode Clinical Mindsets

By Noah Pines
Noah Pines
Pharmaceutical Industry

From Franklin to CRISPR: Philadelphia’s Ongoing Medical Legacy

By Noah Pines
Noah Pines
Qualitative Research

The Enduring Value of Great Moderation in Pharma Marketing Research

By Noah Pines
Noah Pines
Pharmaceutical Industry

The Pharma Marketer's Guide to Drug Interactions: Some Things You Need to Know

By Noah Pines
Noah Pines
ThinkGen

Thinkie Has Landed: A Tentacled Tribute to Our Evolution

By Noah Pines
Noah Pines
Pharmaceutical Industry

What Pharma Marketers Can Learn from BTS (Yes, That BTS)

By Noah Pines
Noah Pines
Quantitative Research

Clinically Meaningful vs. Statistically Significant: Bridging the Gap Between Math and Market

By Noah Pines
Noah Pines
Therapeutic Expertise
Case Studies

Reflections on Our Work with Team Joseph

By Noah Pines
Noah Pines
Artificial Intelligence

ThinkAEI- Where AI Becomes a Thought Partner

By Noah Pines
Noah Pines
Artificial Intelligence

Synthetic Respondents in Pharma- Marketing Research Enters the Matrix

By Noah Pines
Noah Pines
Methodologies and Innovation
Qualitative Research

What Luxury Watches Can Teach Us About Brand Positioning

By Noah Pines
Noah Pines
Pharmaceutical Industry

Making Every Insight Count- Measuring the ROI of Primary Marketing Research in Pharma

By Noah Pines
Noah Pines
Qualitative Research

Listening Like a Pro- A Fresh Take on Observing Qualitative Research

By Noah Pines
Noah Pines
Qualitative Research

Facial Coding, Voice Analysis, and the Quest for Deeper Insight- Where Are We Now?

By Noah Pines
Noah Pines
Qualitative Research

Rethinking the 60-Minute Interview- Making Space for More Depth in Pharma Marketing Research

By Noah Pines
Noah Pines
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